03/19/2007: "AD BREAK - 2X by Darren Aronofsky for Montana Meth"
Here are two spots that acclaimed film director Darren Aronofsky did for Montana Meth. There are more of them at the website and Adcritic (a subscription site) lists Tony Kaye as the director for some of the others. Harris Savides (Zodiac, Birth, a bunch of Mark Romanek videos) was the D.P. for both the Aronofsky spots.
Adcritic boasts that for the Mother spot (the second one below) " . . . Aronofsky needed but one take to nail something he expertly handled in Requiem for a Dream. "
The message is pretty clear: JUST SAY FUCK NO TO METH. Sure beats the drug ads of the 80's - especially this snake drug dealer PSA
WARNING: Neither spots are for the faint of heart. The Friends spot (the 1st one below) lifts a scene from Soderberg's film Traffic, but does not lose any of its intended effectiveness.